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--Edit--
Oh this happens to me sometimes too on Windows 10, sometimes restarting the game and/or your PC helps.
Also, if you get past the "Press Enter" screen where you see the Ashes Cricket 2019 logo but then it seems to freeze on the blue screen with the menu and the video playing in the background try to slowly Alt-Tab (wait for it to Tab out of the game) and then press Alt-Tab again to get back into the game, be patient, it can take a few seconds for each Tab and sometimes you need to do it a couple of times to get the menu screen working correctly. Important to note that for this to work, you need to have something else open in the background that you can Tab to, so leave your Browser open (for example Chrome) or Task Manager, if there's nothing else open to Tab to then Alt-Tab will not work. This same bug can occur when you are deeper into the menus as well and about to start actually loading your match, you can Alt-Tab again to fix it there as well.
If you are on Windows 10 you're also probably going to suffer from the game hanging when you are finished playing and try to quit back to Desktop via the main menu. When you are finished playing your match / have saved your game then get yourself back to the main menu and use CTRL + ALT + DELETE to kill the game process with Task Manager instead of trying to quit via the menu.
One final thing, if you do play the game then quit back to the menu you probably won't be able to start playing again unless you close the game and reopen it, if you try it will most likely freeze. To do so I find it's best to save then quit back to the menu screen (quitting back to the menu screen tells your GPU to flush memory) then use Task Manager to kill the process as I said above. If you kill the process from within the Test Match or whatever format you are playing without quitting back to the Menus first then you may struggle to get past the loading screens when you open the game until you reboot your PC.