Thats just stupid, how is it "good in promoting the game" if they told us it would be out late July/early August but then release it in September, it would make me rage and not buy the game. Plus the Ashes starting soon, it would be good to get the game out during the series, considering the game is about the Ashes. No point in releasing it a month after, everyone would of lost interest by then.
Please try to post something half decent next time.