There are two interesting observations on this series.
1) Usually India want ODIs before tests so that the Batsmen could get accustomed to the pitches. However oddly as the tour has gone on, far from the Batters getting accustomed to the conditions, they have gradually gotten worse !!
2) Usually the crowd on India's tour to Eng has been full of Indians traveling from India, or Indian expats who live in Eng. So even though it was in Eng, the crowd reaction would be very pro-India. For example, if there was a third umpire call on an Indian batsman run out, and he was given not out the crowd would cheer, or if India got a wicket, crowd would cheer, and nothing when Eng got a wicket. AN Ind boundary was cheered much more than, Eng boundary. I remember there was an ODI series 2007 perhaps, Paul Collingwood was the captain, and I remember in a few of the matches the Ind crowd boo-ed Eng, who were playing in Eng. I remember Collingwood, even said that Eng fans need to come to the grounds more, as Eng cannot be getting booed in England.
This series there is definitely that change I notice ... its not the Indians, travellers or expats, who are coming to the grounds, but the actual eng supporters. I have hardly seen any Indian flags in the crowd. So Long story short, cricket is on the up again in England, and that is a great thing for world cricket. I would want India to win the world Cup next year obv, but failing that, I would like Eng to win. If they win the world cup, with the positive influx of the general public towards cricket, the popularity of cricket would go through the roof. Especially with their football team in the state they are. Cricket could do with a final boost in Eng, and the world cup will provide that. Trust me win all the Ashes you want, but a World Cup win is 100000 times sweeter, than winning a test series.