That is the thing which annoys me the most about a lot of game developers - if one of their games sells well then they just keep it and add a new number/name/database every year while making minimal improvements - EA did it with FIFA on PS2, Konami are still doing it with all their PES games (they have had the same game engine since PES3, maybe before that) and now SI are doing it with FM.
This is 2008, Championship Manager 4 was released in early 2003, I think 5 years of just database updates and little additions like basic player/manager/media interaction is not good enough.
One thing I would like (but won't happen) is for them to change the game so that you can't see any player attributes, and you have to watch them play and look at their career stats to see how good they are or your scouts would be able to tell you their strengths/weaknesses, with better scouts being able to tell you more. It would add another level of depth ot the game and would mean you could only succeed if you were good at the game, because as it stands you get dumb people building superteams and winning everything just because they can look at a player and just sign him because his important attributes are on 18-20.
Oh and a "reset prevention feature" like the one on PES ML is needed, where if you quit the game or turn off the PC/console during the match, you lose the match 3-0 by default.